We kick off the project with a Zoom or phone call. We get to connect as you tell me about yourself, your business, and your general goals and vision. We’ll identify a timeline and you can ask any clarifying questions about the process.

This process sets the foundation for how your brand should look and feel in order to embody your mission and attract your target audience. Through my custom questionnaire, you’ll outline the nuts and bolts of your business direction: the who, what, why, goals, challenges, audience, vibe, etc. ALL of this will guide the highly intentional design choices that will shape your brand identity options.

Before the design process begins, we can collaborate on a Pinterest board or I can present a collection of images and design examples that embody the general design direction I propose for your brand. We get to collaborate on this so you’re happy with the vision moving forward.

In the first round of designs, I present you with 2 fully designed brand identities that are built to support you through your long-term growth. You get to choose one to move forward with or revise. Each option includes a primary logo, secondary logo, icon, color palettes, font exploration, and photography styles. Includes 3 rounds of revisions to 1 brand identity. More revisions can be added on if needed.

Includes your primary logo, secondary logo, and brand icon so you have options to plug-n-play with your brand on different platforms and marketing items.

An organized folder of all logo files in your brand colors plus black and white for print and web: .jpg, .png, .pdf, and .eps formats.

A modern and dynamic palette for print and web that sets the vibe for your brand and the experience you provide.

Modern and experienced font choices for headline and paragraph styles.  

Depending on the vibe of your brand, you’ll either get 3-5 custom illustrations (depending on the brand graphic/illustrative style) or a custom brand pattern in various color options to play with in your marketing collateral.

A digital booklet that outlines your how to use your brand elements: your color codes for print and web, font styles, logo do’s & don’ts

Design and layout for one employee. Includes 2 rounds of revisions. Receive a print-ready file.

*Receive a 5 page website built on Squarespace or Shopify that’s fully branded and customized to your business strategy and sales. Includes custom page layouts, copywriting, UX design, and more. Option to add e-commerce online stores, scheduling apps, and more.

*Prices vary depending on your specific needs. Price does not include website platform subscription.